The Compagnie Générale des Établissements Michelin SCA, commonly known as Michelin, is a global leader in tire manufacturing with its headquarters in Clermont-Ferrand, France. Founded on May 28, 1889, by Édouard and André Michelin, the company has played a pioneering role in the tire industry. Michelin expanded its global presence in 1989 by acquiring the B.F. Goodrich and Uniroyal manufacturing divisions from Clayton, Dubilier & Rice. In 2018, Michelin further strengthened its portfolio with the acquisition of Camso, a Canadian brand specializing in off-road tires. Additionally, Michelin owns 90% of Taurus’ shares in Hungary.
One of the most important events in the tire industry has been the appearance on the market of the Michelin Energy models, they aimed to be environment-friendly products, also with a low coefficient of rolling resistance, thus increasing fuel efficiency.
One of Michelin’s most significant contributions to the tire industry was the introduction of Michelin Energy models, designed to be environmentally friendly. These tires feature a low rolling resistance, which enhances fuel efficiency while maintaining superior performance.
As the second-largest tire manufacturer in the world, after Bridgestone, Michelin offers a diverse range of products catering to passenger cars, SUVs, vans, trucks, buses, and even aircraft.
Michelin is known for integrating cutting-edge technologies into its tires, including:
For enhanced safety, Michelin developed run-flat tires, featuring a reinforced structure that allows vehicles to continue driving for 40-50 miles at up to 50 mph after air pressure loss. Interestingly, Michelin’s run-flat technology dates back to 1934, when early flat-resistant tires relied on special foam lining inside the tire.
Among Michelin’s most sought-after tire models for passenger cars and SUVs are:
✅CrossClimate 2– All-season adaptability with excellent wet and dry grip.
✅Defender LTX M/S – Long-lasting durability for SUVs and trucks.
✅Pilot Sport All Season 4 – Performance-focused for year-round driving.
✅Primacy MXM4 – A premium touring tire for luxury vehicles.
Michelin has earned a reputation for reliability, quality, and innovation. Known for its long-lasting performance and cutting-edge technology, Michelin tires remain a top choice for consumers worldwide. As many loyal customers say, “Once you choose Michelin, you won’t look for alternatives."
The Compagnie Générale des Établissements Michelin SCA, commonly known as Michelin, is a global leader in tire manufacturing with its headquarters in Clermont-Ferrand, France. Founded on May 28, 1889, by Édouard and André Michelin, the company has played a pioneering role in the tire industry. Michelin expanded its global presence in 1989 by ...